Porsche makes its mark at Bukit Bintang with flagship center

Dinesh

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The Porsche name will shine bright over Kuala Lumpur now with the opening of its flagship Porsche Center Bukit Bintang (PCBB) by Sime Darby Auto Performance (SDAP). With its prime location in the heart of the Golden Triangle in the city center, the flagship center will surely elevate the Porsche name further. https://www.zerotohundred.com/wp-content/uploads/2011/03/DSC_1943-800x536-600x402.jpg

A premium performance brand such as Porsche requires a location that suits the image and the PCBB definitely fits the bill. The existing building along Jalan Bukit Bintang was further refurbished at a cost of more than RM3 million by SDAP into a fully corporate-identiy-conformed Porsche Center.

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The center boasts 545 square meters of new car showroom area on the ground floor with an additional 456 square meters of space on the upper floor that will cater for the Porsche Pre-Owned Center.

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The opening of PCBB also marked the launching of the Pre-Owned Car program that offers trade-ins for customers looking to purchase their next Porsche. Porsches offered under the Pre-Owned program will have to pass rigorous quality control checks that include the stringent 111-point check. All cars offered under the program will have to have all its faults rectified before it can qualify for the two-year Porsche Pre-Owned Warranty.

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A state-of-the art After Sales diagnostic center will be coming up in the adjoining building over the next three months that will be linked to the main showroom by a gallery. The after sales center will feature three hoists for diagnostic work as well as a car detailing center and car wash facility.

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Porsche Club Malaysia was provided with a cosy corner in the showroom as a gesture of appreciation towards the club’s long-term relationship with the parent company. All club members will be able to use the facilities, especially for club functions and events.

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The opening of the flagship center is only the beginning of Porsche Malaysia’s expansion plans for the country. A number of new centers are being plotted in key areas across the country to capitalise on significant Porsche population.

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The opening of the center was further livened up by the launching of the highly anticipated Carrera GTS that now sits atop the Carrera totem pole as the flagship variant. The sportiest Carrera yet packs a 3.8-liter flat-six engine with 408hp going to the rear wheels via a six-speed manual transmission or optional seven-speed dual-clutch PDK cog swapper. It boasts a top speed of 304km/h for both coupe and convertible variants. Pricing for the Carrera GTS starts at RM900,000 (w/o OTR costs).

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